Brigitte Bardot inspires Dior's latest campaign

The new Dior Addict campaign stars Daphne Groeneveld and is inspired by 1956 movie And God Created Woman. Directed by Roger Vadim, the film is set on the sun-drench French Riviera and is credited with launching the career of Brigitte Bardot. 

Bardot plays Juliette, an 18-year old orphan who gets a kick out of teasing her stuffy companions with her provocative behaviour and penchant for taking her clothes off... 

Brigitte

Daphne

The film begins with Brigitte's silhouette visible through a sheet hanging on a washing line - a scene recreated by Tim Walker for the Dior Addict video:

Daphne in silhouette 

In one particularly tantalising scene, Juliette slams a large glass of whisky and jumps onto a table to dance the mambo...



Dior Addict's print campaign urges us to 'Be Iconic' - a nod to the enduring influence of Brigitte:

Daphne

Brigitte's more risqué moves... 

Tim Walker's full-length video pays homage to the style of 1960s French cinema, using the same typeface for the opening credits as well as the soundtrack from the original film:

The brilliant girls at Pixiwoo have created a video tutorial to get the Bardot look:

We have an amazing selection of 1960s dresses at Juno Says Hello - and this one is perfect for a sex kitten. To make an appointment in our central London studio please get in touch. 

Red carpet round-up: 64th Cannes Film Festival

The films are in danger of being eclipsed by the dresses during the Cannes Film Festival. We saw some absolutely knock-out dresses this year and plenty of new faces on the red carpet. Last year's undisputed break-out style star was Fan Bing Bing, and she didn't disappoint in 2011. Queen of the Cannes red carpet this year has to be Uma Thurman. Her choices were flawless and she has never looked better. Here's our round-up of the best dresses from this year:

Karolina Kurkova in Armani Privé at the opening ceremony.

Another blonde glamazon: Uma Thurman in Versace.

Rachel McAdams in Marchesa at the premiere of 'Midnight in Paris'.
Love the vampy 1940s hairstyle.

Fan Bing Bing in a dress designed by her stylist Chris Bu Kewen.
She looks like an empress.

Model Bianca Balti in a white Alberta Ferretti gown and some big ol' emeralds. And the sugar daddy who might have bought them.

Ines de la Fressange in a plum tone satin column dress with accessories by Roger Vivier. Ines recently wrote a book called Parisian Chic: A Style Guide.

Diane Kruger in the first of many silver dresses we saw at Cannes. This one is by Calvin Klein. I know that Diane is supposed to be one of the great beauties of our time, but to me she always looks slightly uncomfortable.

French actress Melanie Laurent - the new face of Dior fragrance Hypnotic Poison - in a black organza gown by Dior and jewellery by Chopard.

Sarah Jessica Parker in Dolce & Gabbana. Not sure about all the pearls but the hair is amazing.

Actress Tang Wei in a white column dress with organza frill detail by Valentino. What a beauty!

Fan Bing Bing in Atelier Versace. She looks like a floating lily.

Sarah Jessica Parker at the premiere for Wu Xia, wearing an Elie Saab printed dress. One of my favourite looks from the festival.

Here we have Cheryl Cole in Roberto Cavalli. Metallic gowns are extremely popular this year. I do wish she would wear less make-up - she has youth and beauty on her side but it's impossible to look chic when she's covered in Snog Marry Avoid amounts of bronzer.

Fan Bing Bing in one of the most striking looks of the entire festival: ruffled gown by Atelier Versace.

Last year Zoe Saldana wore a vaguely similar dress by Givenchy to the Academy Awards.

Angelina Jolie in a dark chocolate satin gown by Atelier Versace.

Gwen Stefani in a sequin jumpsuit by Stella McCartney.

I think Iman worked it better in bronze at the Met Ball the other week...

Fan Bing Bing in Oscar de la Renta taffeta gown with a Restoration-style neckline. The chartreuse colour and simple braid hair keep the look contemporary.

Bar Rafaeli in a sapphire Pucci gown. I'm not sure about the 80s-style 'facial contouring' bronzer... She looks like one of The Human League!

Kirsten Dunst in a mustard-colour midi dress by Chloe for a daytime photo call. Beautiful pleating and perfect for the occasion.

Zhang Ziyi in a black dress with a strong 1940s silhouette and peacock sequin detail.

Milla Jovovich in Prada. This hairstyle is so pretty on her.

Uma Thurman in a dove grey gown by Chanel haute couture.

Gwen Stefani gives a sleek Armani Privé gown a little punk attitude.

Rosario Dawson in Roberto Cavalli.

This girl has such a beautiful smile.

Actress Blanca Suarez in a silver column dress by Gucci.

Uma smoulders in a royal purple maxi gown by Armani Privé.

Karolina Kurkova in Roberto Cavalli. His designs were the most popular on the red carpet.

Next red carpet event: CFDA Fashion Awards on June 6th. We will be posting pictures from the ceremony in real time on our Twitter account - to follow us please click on this link.